Union Square Ventures doesn’t want resumes from investment analyst applicants.

Instead, the New York venture-capital firm—which has invested in Twitter, Foursquare, Zynga and other technology companies—asked applicants to send links representing their “Web presence,” such as a Twitter account or Tumblr blog. Applicants also had to submit short videos demonstrating their interest in the position.

Another company cited in the article uses an online survey with questions tailored to the position to help screen applicants. Another firm posted a series of challenges on its website aimed at gauging candidates’ thought processes. (No More Résumés, Say Some Firms, WSJ, 1/24/2012)

Takeaway: Differentiate yourself and increase your web presence through a membership with the United States Proxy Exchange. Demonstrate your financial and/or legal savvy through your own blogging and volunteer work. Network with those who invest not only their money but their brain-power. Learn to work in a matrix organization, with mentors, not supervisors. Participation might be especially helpful for the careers of women. See the Global Entrepreneurship Monitor 2010 Women’s Report.

To contact James McRitchie directly, please email jm@corpgov.net